Tracking Setup with Bigo Ads
This guide explains how to set up tracking between FunnelFlux Pro and Bigo Ads.
Step 1: Add Bigo Ads as a Traffic Source
- Go to Traffic Sources > New
- Search for "Bigo Ads" in the template list
- Select the Bigo Ads template
The template configures the following tracking fields:
Slot | Field Name | Token |
|---|---|---|
campaign | campaign | |
external | external | |
c1 | adgroup_id | |
c2 | ad_id | |
c3 | pub_id | |
c4 | sub_pub_id | |
Cost type: Cost Per Event/Click (no automatic cost token available — you may need to update costs manually)
Step 2: Create Your Campaign URL
After creating the traffic source:
- Build a funnel in the Funnel Builder
- Click the traffic node and select Bigo Ads as the traffic source
- Copy the generated tracking link
Use this tracking link as the destination/campaign URL in Bigo Ads. The URL includes all tracking field parameters, so Bigo Ads will automatically replace the tokens with real values when a user clicks your ad.
Step 3: Set Up Conversion Tracking
Bigo Ads uses a server-to-server (S2S) integration via FunnelFlux's custom scenario system.
When you select the Bigo Ads template, the Conversion Tracking tab is automatically configured with the Bigo custom scenario. This means conversion data is sent to Bigo Ads through FunnelFlux's built-in integration rather than a simple postback URL.
To complete the setup, you need to configure the S2S integration in FunnelFlux's Integrations settings. See the S2S integration documentation for detailed instructions.
Optional: Updating Costs
If cost tokens are not available or not accurate for your campaign type, you can manually update costs in FunnelFlux:
- Go to Update Costs in FunnelFlux
- Export your cost data from Bigo Ads
- Match the data by campaign ID and any relevant tracking fields
- Import the cost data
Updated on: 05/05/2026
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