Articles on: Traffic Source Integrations

Tracking Setup with Exoclick

This guide walks you through setting up tracking between FunnelFlux Pro and Exoclick.


Step 1: Add Exoclick as a Traffic Source

  1. Go to Traffic Sources > New
  2. Search for "Exoclick" in the template list
  3. Select the Exoclick template


The template configures the following tracking fields:


Slot

Field Name

Token

campaign

campaign

{campaign_id}

external

external

{conversions_tracking}

c1

category

{category_id}

c2

format

{format}

c3

pricing_model

{pricing_model}

c4

site_id

{site_id}

c5

hostname

{src_hostname}

c6

variation

{variation_id}

c7

zone_id

{zone_id}


Cost token: {actual_cost} (Cost Per Event/Click)


Step 2: Create Your Campaign URL

After creating the traffic source:

  1. Build a funnel in the Funnel Builder
  2. Click the traffic node and select Exoclick as the traffic source
  3. Copy the generated tracking link


Use this link as your campaign URL in Exoclick. It includes all tracking parameters. Exoclick replaces the tokens with real values when someone clicks your ad.


Step 3: Set Up Conversion Tracking

Exoclick uses a postback URL for conversion tracking. The template pre-fills this in the Conversion Tracking tab.


The postback URL looks like this:

https://main.exoclick.com/tag.php?goal=REPLACE&tag={external}

Copy this URL into Exoclick's postback or conversion tracking settings.


In this URL:

  • {external} -- FunnelFlux replaces this with the stored Exoclick click ID
  • {payout} -- FunnelFlux replaces this with the conversion revenue amount


When a conversion fires in FunnelFlux, it sends this postback to Exoclick to report the conversion.


Optional: Updating Costs

If cost tokens are unavailable or inaccurate for your campaign type, you can update costs manually in FunnelFlux:

  1. Go to Update Costs in FunnelFlux
  2. Export your cost data from Exoclick
  3. Match the data by campaign ID and any relevant tracking fields
  4. Import the cost data

Updated on: 05/05/2026

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