Tracking Setup with EZmob

This guide explains how to set up tracking between FunnelFlux Pro and EZmob.

Step 1: Add EZmob as a Traffic Source

1. Go to Traffic Sources > New
2. Search for "EZmob" in the template list
3. Select the EZmob template

The template configures the following tracking fields:

Cost type: Cost Per Event/Click (no automatic cost token available — you may need to update costs manually)

Step 2: Create Your Campaign URL

After creating the traffic source:

1. Build a funnel in the Funnel Builder
2. Click the traffic node and select EZmob as the traffic source
3. Copy the generated tracking link

Use this tracking link as the destination/campaign URL in EZmob. The URL includes all tracking field parameters, so EZmob will automatically replace the tokens with real values when a user clicks your ad.

Step 3: Set Up Conversion Tracking

EZmob uses a postback URL for conversion tracking. The template pre-configures this in the Conversion Tracking tab.

The postback URL is:

https://xml.ezmob.com/conversion?c={external}&value={payout}

Copy this URL and paste it into EZmob's postback or conversion tracking settings.

In this URL:

• {external} is a FunnelFlux token replaced with the stored click ID from EZmob
• {payout} is replaced with the conversion revenue amount

When a conversion happens in FunnelFlux, it fires this postback to notify EZmob of the conversion.

Optional: Updating Costs

If cost tokens are not available or not accurate for your campaign type, you can manually update costs in FunnelFlux:

1. Go to Update Costs in FunnelFlux
2. Export your cost data from EZmob
3. Match the data by campaign ID and any relevant tracking fields
4. Import the cost data

Updated on: 05/05/2026