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Reporting
Reporting
Articles about our reporting and data analysis
Reporting Views
Using our reporting to understand your data
How to use Quickstats
Using raw event reporting
Using campaign analysis reports
How do I see raw click log data?
Using heatmaps
Reporting Metrics and Attributes
Visitors, Visits and Views
Understanding our Reporting Metrics
How do lander views/clicks and offer views/clicks work?
Indirect and Lifetime Conversions
Using Visitor Journey Reporting
Why are attributes like hit ID, IP, user-agent etc. not available in reporting?
Using flow metrics
Integrated Reporting UIs
Using the Google Ads Integrated Reporting UI
Using the Facebook Ads Integrated Reporting UI
Other Reporting Documents
How do I filter bots from reporting?